Aligning product positioning with an ambitious innovation roadmap and a future-proof naming strategy Boston, MA – March 20, 2024 – Nanostone Water, a global leader in ceramic ultrafiltration (CUF) technology, announces the rebranding of its CM-151 ultrafiltration module as CUF|Shield™. This strategic evolution aligns with Nanostone’s ambitious product innovation roadmap, ensuring that its naming strategy is clearer, more relevant, and future-proof as the company expands its portfolio to address the world’s most pressing water challenges. The CUF|Shield™ represents the cornerstone of Nanostone’s ceramic ultrafiltration technology, providing a robust, cost-effective, and highly versatile solution for industrial and municipal water treatment applications. Engineered for long-term durability and consistent high-performance filtration, CUF|Shield™ is trusted in industries where water purity and reliability are paramount. “The newly branded CUF|Shield™ product maintains the same high specifications and quality as the CM- 151 ceramic ultrafiltration module, which has been in operation for over 10 years across more than 150 installations worldwide,” said Jürgen von Hollen, CEO of Nanostone Water. “As we advance our product innovation roadmap, we recognize the need for a clearer product naming convention that distinguishes our expanding portfolio of ceramic ultrafiltration solutions. CUF|Shield™ reinforces its role as a trusted solution for tackling the most challenging water applications while maximizing performance in limited space, our proven sweet-spot position. As we continue to introduce new ceramic filtration solutions, our new naming convention ensures that customers can confidently select the right technology for their specific needs.” Unmatched performance and versatility CUF|Shield™ is built on Nanostone’s proven ceramic ultrafiltration technology, offering: - Reliable performance across diverse industrial and municipal applications - Durable ceramic construction for long-term operation and minimal maintenance - Certified drinking water safety, ensuring regulatory compliance - Efficient, cost-effective operation for industries requiring high-quality filtration Key applications CUF|Shield™ continues to serve a broad range of industries, including: - Municipal Water Treatment: ensuring safe, clean drinking water and waste water treatment through high-quality ultrafiltration in the United States and various other countries. - Industrial Process- and Waste Water Treatment: providing reliable, consistent filtration for industries with stringent water quality demands With this rebranding, Nanostone reinforces its commitment to innovation, clarity, and customer-centric solutions, ensuring that customers can easily identify the best filtration technology for their operational needs. For more information about CUF|Shield™ and Nanostone’s industry-leading ceramic ultrafiltration solutions, visit www.nanostone.com. About Nanostone Water Nanostone is a leading provider of advanced ceramic-based filtration solutions designed to remove suspended solids and pathogens from even the most challenging waters. The company’s reliable, robust, and cost-effective processes significantly reduce land and environmental footprints. Operating an automated state-of-the-art module manufacturing plant in Germany, Nanostone serves global desalination, municipal water treatment, and industrial water treatment markets through commercial offices in Asia, the Middle East, Europe, and the U.S. For more information, please contact: Rob Boogaard Email: [email protected] Nanostone Water, Inc. One Marine Park Drive, Suite 1410 Boston, MA 02210, USA Email: [email protected] Website: www.nanostone.com
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